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Yikes — Ashton Kutcher and PopChips are being criticized for an ad in which the TV star dons brownface and puts on an exaggerated Indian accent. The video has been taken down — but Kutcher’s character, Raj, lives on in this other PopChips spot.

PopChips CEO Keith Belling posted on the brand’s official site that the ad was intended to be “a light-hearted parody” and that the creative team behind it “did not intend to offend anyone. I take full responsibility and apologize to anyone we offended.”

Notes

  1. improvingself reblogged this from entertainmentweekly
  2. allison-cumberbatch reblogged this from entertainmentweekly
  3. toneverlandnbeyond reblogged this from entertainmentweekly
  4. chelso3 reblogged this from entertainmentweekly
  5. fashioninquisitor reblogged this from entertainmentweekly and added:
    Just fun @AshtonKutcher
  6. javert-z reblogged this from entertainmentweekly
  7. markcastle said: Please, it’s not like they just targeted Indian people.
  8. jimmyacts reblogged this from entertainmentweekly and added:
    oh. WOW.
  9. prweek reblogged this from entertainmentweekly and added:
    Do you find the ad offensive?
  10. suavebadass reblogged this from entertainmentweekly
  11. entertainmentweekly posted this

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